We’ve rounded up four Valentine’s Day Marketing Ideas we know
you will love! We’ve even included 4 FREE graphics for your marketing ease.
(Of course, if you’re a Restaurant Logic user these graphics are
already located in your dashboard because, well, we know the way to any
restaurant owner’s heart is convenience.)
L-O-V-E. It’s a four letter word, which ironically is exactly
how many ideas we’ve created for you. (Ok, ok. There’s nothing ironic about it –
we totally planned that.) But before you read on, there’s one rule. You have to
sing the rest of the blog to the tune of the original L-O-V-E. Because nobody
gets you in the Valentine’s Day spirit better than Nat King Cole.
On that note…
1. L is for lips. Which is literally the only thing your customers
need to take advantage of this deal! All day on Valentine’s, offer your
customers a FREE appetizer just for sharing a kiss! The smooch can be shared
with their spouse, loved one, or heck, even a random stranger! This will be a
huge hit!
2. O is for Opportunity.
Holidays are a perfect opportunity to give back – and the giving doesn’t have
to be limited to the Christmas season. Along with Valentine’s Day, February
marks American Heart Month. Show your support for the cause by giving back a percentage
of your proceeds from your Valentine’s Day sales to the American Heart
Association.
3. V is for views – which is exactly what your social media
outlets will be getting with this idea. Have customers share a photo from their
Valentine’s Day visit and tag your restaurant, in exchange offer them a special
promotion. The deal is totally up to you! We recommend offering them something
that will get them in the door for a future visit. Not only will you be getting
some regular customers from this gig, it will also help increase the traffic on
your facebook or twitter pages! More followers = More customers!
4.
E is for Effective. And upselling IS effective. For this idea, offer a coupon
for BOGO desserts. Typically if your customers are going to come in for dessert they’re going to
be purchasing some entrees too, so this offer is a win-win.
Well there you have it. Utilize these graphics and marketing concepts however you like. Emails. Social Media Posts. Table Tents. Your Valentine’s marketing doesn’t have to be extravagant or perfectly romantic, but we do recommend utilizing this fun, yet adorably corny holiday to your advantage.
xoxox, Restaurant Logic
